{"id":43164,"date":"2025-04-07T10:19:43","date_gmt":"2025-04-07T07:19:43","guid":{"rendered":"https:\/\/proposaly.io\/blog\/?p=43164"},"modified":"2025-11-05T09:59:31","modified_gmt":"2025-11-05T07:59:31","slug":"what-is-a-business-proposal","status":"publish","type":"post","link":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/","title":{"rendered":"What Is a Business Proposal?"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"43164\" class=\"elementor elementor-43164\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7942a2d2 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"7942a2d2\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-703f5ccf\" data-id=\"703f5ccf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-069e10e elementor-widget elementor-widget-text-editor\" data-id=\"069e10e\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>A business proposal is a formal document used to persuade a potential client, partner, or investor to engage in a business relationship. It outlines the proposed solution, benefits, pricing, and terms \u2013 essentially answering the question: &#8220;Why should they choose you?&#8221;<\/p><p><strong>Why It Matters<\/strong><\/p><p><span style=\"font-weight: 400;\">First Impressions: It\u2019s often the first official point of contact. A well-crafted proposal builds credibility.<\/span><\/p><p><span style=\"font-weight: 400;\">Alignment: Helps ensure both parties are on the same page in terms of scope, budget, and expectations.<\/span><\/p><p><span style=\"font-weight: 400;\">Conversion: It\u2019s one of the most important tools in moving from opportunity to signed deal.<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6f5922 elementor-toc--minimized-on-tablet elementor-widget elementor-widget-table-of-contents\" data-id=\"f6f5922\" data-element_type=\"widget\" data-settings=\"{&quot;headings_by_tags&quot;:[&quot;h1&quot;,&quot;h2&quot;],&quot;exclude_headings_by_selector&quot;:[],&quot;marker_view&quot;:&quot;bullets&quot;,&quot;icon&quot;:{&quot;value&quot;:&quot;fas fa-circle&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;no_headings_message&quot;:&quot;No headings were found on this page.&quot;,&quot;minimize_box&quot;:&quot;yes&quot;,&quot;minimized_on&quot;:&quot;tablet&quot;,&quot;hierarchical_view&quot;:&quot;yes&quot;,&quot;min_height&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;min_height_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"table-of-contents.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__header\">\n\t\t\t\t\t\t<h3 class=\"elementor-toc__header-title\">\n\t\t\t\tTable of Contents\t\t\t<\/h3>\n\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--expand\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__f6f5922\" aria-expanded=\"true\" aria-label=\"Open table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-down\"><\/i><\/div>\n\t\t\t\t<div class=\"elementor-toc__toggle-button elementor-toc__toggle-button--collapse\" role=\"button\" tabindex=\"0\" aria-controls=\"elementor-toc__f6f5922\" aria-expanded=\"true\" aria-label=\"Close table of contents\"><i aria-hidden=\"true\" class=\"fas fa-chevron-up\"><\/i><\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<div id=\"elementor-toc__f6f5922\" class=\"elementor-toc__body\">\n\t\t\t<div class=\"elementor-toc__spinner-container\">\n\t\t\t\t<i class=\"elementor-toc__spinner eicon-animation-spin eicon-loading\" aria-hidden=\"true\"><\/i>\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1655816 elementor-widget elementor-widget-text-editor\" data-id=\"1655816\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"font-weight: 400;\">Types of Business Proposals There are three main types:<\/span><\/h2><p><span style=\"font-weight: 400;\">Solicited Proposal: Requested by a client, usually in response to an RFP (Request for Proposal).<\/span><\/p><p><span style=\"font-weight: 400;\">Unsolicited Proposal: You\u2019re pitching without a formal request, typically to introduce your services.<\/span><\/p><p><span style=\"font-weight: 400;\">Informal Proposal: Often sent after a meeting or conversation\u2014less structured but still persuasive.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h2><span style=\"font-weight: 400;\">What Should Be Included?\u00a0<\/span><\/h2><p><span style=\"font-weight: 400;\">Before you hit &#8220;send&#8221; on any business proposal, make sure you\u2019ve covered the essentials. A <\/span><a href=\"https:\/\/proposaly.io\/blog\/killer-business-proposals\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">strong proposal<\/span><\/a><span style=\"font-weight: 400;\"> is structured, persuasive, and tailored.\u00a0<\/span><\/p><p><span style=\"font-weight: 400;\">A strong business proposal generally includes:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Title Page: Project name, your company name, and client details.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Executive Summary: High-level pitch on what you\u2019re offering and why it matters.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Problem Statement: The challenge your client is facing.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Proposed Solution: Your service\/product and how it solves the problem.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Timeline &amp; Deliverables: What they can expect and when.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Pricing: Transparent and detailed.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">About You: Credentials, experience, and differentiators.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Terms and Conditions: Scope, timelines, legalities.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Call to Action: What\u2019s next? Sign, reply, schedule a meeting?<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h2><span style=\"font-weight: 400;\">Common Mistakes to Avoid<\/span><\/h2><p><span style=\"font-weight: 400;\">Even the most well-intentioned proposals can fall flat if you overlook the basics. Avoid these common missteps to ensure your proposal is professional, focused, and persuasive:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Vague language: Be specific about your offering and outcomes.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Overloading with jargon: Use clear, concise language.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Ignoring the client\u2019s needs: Tailor every proposal.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Poor design: Visuals matter\u2014make it look professional.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">No clear CTA: Don\u2019t leave the reader guessing.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h2><span style=\"font-weight: 400;\">How to Create a Standout Proposal<\/span><\/h2><p><span style=\"font-weight: 400;\">With dozens of proposals landing in your prospect\u2019s inbox, yours needs to shine. These tips will help you elevate your proposal from \u201cjust another pitch\u201d to a memorable and engaging experience:<\/span><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Research: Understand the client\u2019s business, pain points, and goals.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Personalize: Use their language and reference their challenges directly.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Visuals: Use branded templates, graphics, timelines, and icons.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Interactive elements: Add videos, clickable pricing options, eSignatures.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Revisions: Always proofread and revise before sending.<\/span><\/li><\/ul><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p><h2><span style=\"font-weight: 400;\">Proposaly: Proposal Creation Made Simple<\/span><\/h2><p><span style=\"font-weight: 400;\">Traditional proposal creation can be a mess \u2013 drafts, back-and-forth edits, missed approvals. Proposaly solves this by letting you create branded, interactive proposals, collaborate in real-time, and <\/span><a href=\"https:\/\/proposaly.io\/blog\/optimized-user-experience\/\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\">track everything<\/span><\/a><span style=\"font-weight: 400;\"> from views to approvals to payment. If proposals are holding back your sales process, it&#8217;s time to modernize. With Proposaly, you can send better proposals \u2013 faster.<\/span><\/p><p><span style=\"font-weight: 400;\">Try Proposaly today and see how easy closing deals can be.<\/span><\/p><p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c2485a1 elementor-widget elementor-widget-text-editor\" data-id=\"c2485a1\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"font-weight: 400;\">Q&amp;A<\/span><\/h2><ol><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What is a business proposal? A document used to pitch a service, solution, or product to a potential client or partner.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">How long should a business proposal be? As long as it needs to be clear and persuasive, typically 1\u2013 8 pages.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What makes a good business proposal? Clear structure, personalization, visuals, specific solutions, and a strong call to action.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">What tool can I use to make proposals easier? Proposaly helps you build, share, and track interactive proposals from one place.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Should I follow up after sending a proposal? Yes! Follow-up increases conversion. Use Proposaly&#8217;s tracking to see when it&#8217;s viewed.<\/span><\/li><\/ol>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d8bc0ee elementor-widget elementor-widget-text-editor\" data-id=\"d8bc0ee\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2><span style=\"font-weight: 400;\">Conclusion\u00a0<\/span><\/h2><p><span style=\"font-weight: 400;\">A business proposal isn\u2019t just a formality \u2013 it\u2019s a powerful sales tool that can turn interest into action. By focusing on clarity, value, and professionalism, you can make a lasting impression that leads to real results. Ready to stop chasing and start closing? Proposaly gives you the tools to make every proposal count.<\/span><\/p><p><span style=\"font-weight: 400;\">Join Beta and try<\/span><a href=\"https:\/\/proposaly.io\" target=\"_blank\" rel=\"noopener\"><span style=\"font-weight: 400;\"> Proposaly\u00a0<\/span><\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>A business proposal is a formal document used to persuade a potential client, partner, or investor to engage in a business relationship. It outlines the proposed solution, benefits, pricing, and terms \u2013 essentially answering the question: &#8220;Why should they choose you?&#8221; Why It Matters First Impressions: It\u2019s often the first official point of contact. A [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":43470,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[{"category_link":"https:\/\/proposaly.io\/blog\/glossary\/","category_name":"Glossary"},{"category_link":"https:\/\/proposaly.io\/blog\/sales\/","category_name":"Sales"}],"tags":[],"authors":[250],"article_types":[179],"staff_picks":[102],"promotions":[],"class_list":["post-43164","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-glossary","category-sales","authors-adcore-marketing-team","article_types-articles","staff_picks-staff-pick"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What Is a Business Proposal? | Proposaly.io Blog<\/title>\n<meta name=\"description\" content=\"A business proposal is a formal document used to persuade a potential client, partner, or investor to engage in a business relationship.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What Is a Business Proposal? | Proposaly.io Blog\" \/>\n<meta property=\"og:description\" content=\"A business proposal is a formal document used to persuade a potential client, partner, or investor to engage in a business relationship.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/\" \/>\n<meta property=\"og:site_name\" content=\"Proposaly.io Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/AdcoreInc\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-07T07:19:43+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-05T07:59:31+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/proposaly.io\/blog\/wp-content\/uploads\/2025\/04\/Artboard-9-copy-scaled.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2560\" \/>\n\t<meta property=\"og:image:height\" content=\"1707\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"atarah@adcore.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@adcorelive\" \/>\n<meta name=\"twitter:site\" content=\"@adcorelive\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"atarah@adcore.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/\",\"url\":\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/\",\"name\":\"What Is a Business Proposal? | Proposaly.io Blog\",\"isPartOf\":{\"@id\":\"https:\/\/proposaly.io\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/proposaly.io\/blog\/wp-content\/uploads\/2025\/04\/Artboard-9-copy-scaled.jpg\",\"datePublished\":\"2025-04-07T07:19:43+00:00\",\"dateModified\":\"2025-11-05T07:59:31+00:00\",\"author\":{\"@id\":\"https:\/\/proposaly.io\/blog\/#\/schema\/person\/ac08a2b4996af6803e3cc4c54bea18a2\"},\"description\":\"A business proposal is a formal document used to persuade a potential client, partner, or investor to engage in a business relationship.\",\"breadcrumb\":{\"@id\":\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#primaryimage\",\"url\":\"https:\/\/proposaly.io\/blog\/wp-content\/uploads\/2025\/04\/Artboard-9-copy-scaled.jpg\",\"contentUrl\":\"https:\/\/proposaly.io\/blog\/wp-content\/uploads\/2025\/04\/Artboard-9-copy-scaled.jpg\",\"width\":2560,\"height\":1707,\"caption\":\"Confidence is key - creating a strong business proposal means presenting your value clearly and with assurance.\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Blog\",\"item\":\"https:\/\/proposaly.io\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Glossary\",\"item\":\"https:\/\/proposaly.io\/blog\/glossary\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"What Is a Business Proposal?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/proposaly.io\/blog\/#website\",\"url\":\"https:\/\/proposaly.io\/blog\/\",\"name\":\"Adcore Blog\",\"description\":\"Learn how to close more deals! With Proposaly\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/proposaly.io\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/proposaly.io\/blog\/#\/schema\/person\/ac08a2b4996af6803e3cc4c54bea18a2\",\"name\":\"atarah@adcore.com\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"What Is a Business Proposal? | Proposaly.io Blog","description":"A business proposal is a formal document used to persuade a potential client, partner, or investor to engage in a business relationship.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/","og_locale":"en_US","og_type":"article","og_title":"What Is a Business Proposal? | Proposaly.io Blog","og_description":"A business proposal is a formal document used to persuade a potential client, partner, or investor to engage in a business relationship.","og_url":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/","og_site_name":"Proposaly.io Blog","article_publisher":"https:\/\/www.facebook.com\/AdcoreInc","article_published_time":"2025-04-07T07:19:43+00:00","article_modified_time":"2025-11-05T07:59:31+00:00","og_image":[{"width":2560,"height":1707,"url":"https:\/\/proposaly.io\/blog\/wp-content\/uploads\/2025\/04\/Artboard-9-copy-scaled.jpg","type":"image\/jpeg"}],"author":"atarah@adcore.com","twitter_card":"summary_large_image","twitter_creator":"@adcorelive","twitter_site":"@adcorelive","twitter_misc":{"Written by":"atarah@adcore.com","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/","url":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/","name":"What Is a Business Proposal? | Proposaly.io Blog","isPartOf":{"@id":"https:\/\/proposaly.io\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#primaryimage"},"image":{"@id":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#primaryimage"},"thumbnailUrl":"https:\/\/proposaly.io\/blog\/wp-content\/uploads\/2025\/04\/Artboard-9-copy-scaled.jpg","datePublished":"2025-04-07T07:19:43+00:00","dateModified":"2025-11-05T07:59:31+00:00","author":{"@id":"https:\/\/proposaly.io\/blog\/#\/schema\/person\/ac08a2b4996af6803e3cc4c54bea18a2"},"description":"A business proposal is a formal document used to persuade a potential client, partner, or investor to engage in a business relationship.","breadcrumb":{"@id":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#primaryimage","url":"https:\/\/proposaly.io\/blog\/wp-content\/uploads\/2025\/04\/Artboard-9-copy-scaled.jpg","contentUrl":"https:\/\/proposaly.io\/blog\/wp-content\/uploads\/2025\/04\/Artboard-9-copy-scaled.jpg","width":2560,"height":1707,"caption":"Confidence is key - creating a strong business proposal means presenting your value clearly and with assurance."},{"@type":"BreadcrumbList","@id":"https:\/\/proposaly.io\/blog\/what-is-a-business-proposal\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/proposaly.io\/blog\/"},{"@type":"ListItem","position":2,"name":"Glossary","item":"https:\/\/proposaly.io\/blog\/glossary\/"},{"@type":"ListItem","position":3,"name":"What Is a Business Proposal?"}]},{"@type":"WebSite","@id":"https:\/\/proposaly.io\/blog\/#website","url":"https:\/\/proposaly.io\/blog\/","name":"Adcore Blog","description":"Learn how to close more deals! With Proposaly","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/proposaly.io\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/proposaly.io\/blog\/#\/schema\/person\/ac08a2b4996af6803e3cc4c54bea18a2","name":"atarah@adcore.com"}]}},"_links":{"self":[{"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/posts\/43164","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/users\/30"}],"replies":[{"embeddable":true,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/comments?post=43164"}],"version-history":[{"count":6,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/posts\/43164\/revisions"}],"predecessor-version":[{"id":43178,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/posts\/43164\/revisions\/43178"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/media\/43470"}],"wp:attachment":[{"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/media?parent=43164"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/categories?post=43164"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/tags?post=43164"},{"taxonomy":"authors","embeddable":true,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/authors?post=43164"},{"taxonomy":"article_types","embeddable":true,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/article_types?post=43164"},{"taxonomy":"staff_picks","embeddable":true,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/staff_picks?post=43164"},{"taxonomy":"promotions","embeddable":true,"href":"https:\/\/proposaly.io\/blog\/wp-json\/wp\/v2\/promotions?post=43164"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}